Tag Archive: Procter and Gamble


Site Coordinator Krista Dusek and Manor High School student Jazmine Scott. Photo courtesy P&G.

When Krista Dusek was first hired by Communities In Schools of Central Texas two years ago to be a site coordinator at Manor High School, she was tasked with introducing the work of Communities In Schools to Manor Independent School District. Today, the affiliate has five staff members and two college interns at Manor High supporting 1,200 students.

“The school and the community have seen the results of Communities In Schools being on campus, and of providing such a range of valuable resources,” said Dusek, who is a licensed social worker. “And because of such positive results, the school has applied for funding to keep adding more support.” Communities In Schools now has a presence in two middle schools that feed into Manor High, which makes for an easier transition for the students. Communities In Schools of Central Texas won Community Organization Partner of the Year for the 2011-2012 school year.

Dusek has been involved with counseling and community service since before receiving her undergraduate degree in social work from the University of Hawaii. She’s worked with victims of domestic violence, female offenders and people with addictions. At Communities In Schools, Dusek and her staff have provided 185 students with Level Two services, which are targeted and sustained dropout prevention interventions.

While Dusek’s work at Manor was, in the beginning, about establishing the identity of Communities In Schools – with students, parents, the community and other agencies/organizations in the school district – it is monitoring the relationships she’s since built that remains her focus and priority now.

In addition, Dusek focuses on establishing programs for girls as well as manages a  ninth-grade transition program created by Communities In Schools to help incoming freshmen navigate the sometimes tricky transition from middle to high school. Her other current project, Check & Connect, is an initiative that aims to help students improve their attendance.

Having identified one significant cause for absenteeism, Dusek will address the issue from the point of view of the student.

“When they don’t come in, it’s typically because they don’t feel like they belong,” she says. “But if you check in, and make a point of saying, ‘it’s really good to see you today,’ and ‘I look forward to seeing you tomorrow,’ you can make a connection. If they can make a connection to school, they feel encouraged to come in.”

Dusek absolutely made a significant connection to Jazmine Scott, a student at Manor whose success story is highlighted in the P&G myGIVE campaign. Dusek guided Jazmine through several difficult years, counseling her to manage anger and cope with the death of her grandmother. In doing so, Dusek helped put the onetime at-risk student on the path for college.

It is this chance to have an impact and make a difference in students’ lives that drives Dusek.

“To see them walk across the stage at graduation, like Jazmine did, when they did not know if they would graduate or attend college … that feeling is why I do my job.”

Livin Life to the Fullest

Today’s blog post is from Communities In Schools of Los Angeles’ Development and Marketing Manager Jennifer Elizabeth Graham.

Run the mile in 7:30. Drink only one soda per week. Raise geometry grade from F to C.Do community service. Spend more time doing soccer drills. Call my dad once a week.

These personal goals are as diverse and unique as the students who set them. What they all have in common is that each and every one was achieved last year by a Communities In Schools student through the j.k. livin Foundation’s after school program. Whether physical, nutritional, mental, or emotional, each year the students in the program set goals which help empower them to stay in school, make healthier choices, and achieve in life.

Hollywood leading man Matthew McConaughey started the j.k. livin Foundation in 2008 with the hope of encouraging students to make positive and healthy changes in themselves and in the world around them. Wanting to work with at-risk high school students, McConaughey was introduced to Communities In Schools of Los Angeles. Now, our affiliate and the j.k. livin Foundation work together at Venice and Hamilton high schools, providing an important service which wouldn’t otherwise be available to the students attending.

The j.k. livin Foundation runs an after school fitness and wellness program twice a week for two hours at both schools, serving roughly 300 students. Communities In Schools of Los Angeles site coordinators work with the j.k. livin staff to identify those students who would most benefit from the program. Sometimes it’s a physical health issue, where a student needs access to structured exercise and nutritional education. Sometimes it’s a lack of self-confidence, or a negative attitude. And sometimes a student just needs a safe place to be after school. Whatever the issue, Communities In Schools of Los Angeles students enrolled in j.k livin gain confidence, improve their attitudes and learn self-reliance, all while improving their fitness and health. And the workouts are not easy. For example, check out the jump roping component of one workout below:

jump rope exercises

The students also do sit-ups, push-ups, squats, and medicine ball work. They run hurdles and relays, sprints and long distance. And they practice holding the plank position every day. A good thing, since Matthew McConaughey led them through a plank exercise at the GIVE Education campaign kick-off last week!

Kids doing a plank
Thanks to these workouts, the students see great results. Some have lost weight to reach a healthier size. Some have achieved their goal of finally joining a school sports team.  And many have started making more informed choices about what to eat and drink. But these students have also demonstrated improvement outside of the program; our site coordinators have seen improved grades, attendance, and behavior among the students they have referred to j.k. livin’s after school program.

At the end of each j.k. livin session, the students sit in a circle and share something they’re grateful for. The “gratitude circle” encourages students to focus on all of the positive things they have in their lives, and often what they share with the group is quite personal. Students say they are grateful for their families. They are grateful for their health. And they are grateful for the opportunity to become healthier, happier young adults because of Communities In Schools and the j.k. livin Foundation.

Today’s blog post comes from Kelly Whalen, author of The Centsible Life, a blog designed to help you live the life of your dreams on a budget. You can often find her on Twitter and Facebook talking money and motherhood.

Kelly Whalen with P&G, John Legend and Dan Cardinali

(L-R) P&G U.S. Marketing Manager Jim Leish,"The Centisble Life" author Kelly Whalen, John Legend, and Communities In Schools President Dan Cardinali

Earlier this summer my business partner, Julie Meyers Pron, and I were introduced to the amazing work Communities In Schools does throughout the country when we attended the GIVE Education press conference hosted by P&G, Communities In Schools, and with Grammy Award-winning musician John Legend. While the event was great (as was John’s singing-you can view the video here), getting the opportunity, with a small group of other bloggers, to have an intimate Q&A with John Legend, as well as P&G U.S. Marketing Manager Jim Leish and Communities In Schools President Dan Cardinali, was truly enlightening and inspiring.

As bloggers one of the great things we can do is bring a voice to causes we truly care about, and with the new school year on the horizon I knew there couldn’t be a better fit than working with Communities In Schools. View full article »

brandSAVER cover

Keep an eye out for your P&G brandSAVER this weekend!

You’re already following us on Facebook and Twitter. You’ve watched the P&G GIVE Education video featuring John Legend to help us get to our goal of raising $10,000, and shared it with all your friends and family. Right?  Of course.

So, what else can you do to help Communities In Schools give kids the chance to succeed in school and achieve in life?

Go shopping.

This Sunday, July 31, all of the coupons you use from Procter & Gamble’s brandSAVER will equal contributions to Communities In Schools. For each coupon you use to purchase products such as Duracell batteries, Febreze fabric and air freshener, Tide laundry detergent and more, Communities In Schools will receive two cents.

Yes, two cents might not seem like a lot. But consider this: it costs Communities In Schools less than $200 per year to support a student and completely change his or her world for the better. Every penny counts, and a couple cents multiplied by millions can add up very quickly to help many more young people. Those contributions translate into resources like food, health care, clothing, academic support and after-school programs, a positive role model and much more.

So keep an eye out for the Sunday paper. If you’re not sure that you will receive a brandSAVER, go here and find out what newspapers in your area contain them. And then starting this Sunday, July 31, go shopping! Your power as a consumer can mean so much to America’s children.

Watch a video, make a difference

Give EDUCATION facebook screenshotThere are literally countless ways to make a difference in the life of a student. You can be a mentor or volunteer, make a donation, or even just buy a pack of pencils.

And now, you can change a child’s world for the better just by watching a video.

On Tuesday, Communities In Schools announced the launch of Give EDUCATION, a campaign with Procter & Gamble and Grammy award-winning musician John Legend. Together, we are working to raise awareness of America’s dropout crisis, and raise funds so that Communities In Schools can surround even more children with a community of support.

One way you can help us is by watching this video, starring John Legend and Communities In Schools grads from Newark, N.J., on P&G myGIVE’s Facebook page.  For each person that watches the video, Communities In Schools gets 25 cents.

Tell your friends, tell your family – have everyone you know click on the video! It works once per viewer per day. So if you watch it once a day, you can be a true Communities In Schools hero and help us reach our goal of $10,000!

Head on over to P&G myGIVE’s Facebook page , watch the video, and don’t forget to share it. Communities In Schools can support a student for about $192 per year. Twenty-five cents truly does make a difference.